"The Awesomeness Manifesto
Awesomeness happens when thick — real, meaningful — value is created by people who love what they do, added to insanely great stuff, and multiplied by communities who are delighted and inspired because they are authentically better off. That’s a better kind of innovation, built for 21st century economics.
You might be innovative — but are you awesome? For most, the answer is: no. Game over: in the 21st century, if you’re merely innovative, prepare to be disrupted by awesomeness
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